
Keeping real estate Marketing & BD moving during a recruitment gap
See how I provided interim senior marketing and BD support to a leading European law firm, keeping its Real Estate asset class programme moving while it recruited for a permanent role.
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Helping a family law firm turn ambitious ideas into a focused Marketing & BD Plan
A specialist family law firm in Wales had plenty of ambition and ideas for growth, but needed greater focus and a clear direction. I worked alongside their Marketing Executive to develop her strategic skills and turn the firm’s priorities into a focused, practical marketing and business development plan.
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Events function review and playbook: top 100 law firm
A top 100 UK law firm had a busy events programme but no shared standard for how events should be planned, delivered, or followed up. I was brought in to review the function from the ground up and build the operational framework to make it work.
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Crossing the Atlantic: designing and delivering a three-part BD programme for a US investment bank
A US investment bank wanted to make business development more consistent across the firm. I designed and delivered a tailored three-part BD programme in Washington DC, helping everyone from first-year analysts to managing directors build stronger relationships, develop their networks and take a more intentional approach to growth.
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Building a marketing and BD engine for a specialist coaching firm
A specialist coaching firm serving legal and financial services was winning work on reputation alone. I was brought in to turn ad hoc activity into a costed, prioritised programme across two sectors.
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Campaign strategy for the financial services sector
A leading law firm brought me in to lead the strategic development of their flagship financial services campaign, a significant piece of work that would position the firm as a genuine thought leader in one of the most competitive and fast-moving sectors in the market.
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Reigniting momentum across corporate teams
A leading professional services firm brought me in after struggling for six months to recruit a Corporate BD Manager. With momentum slowing across teams, they needed interim senior support to re-energise marketing and business development activity.
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Setting up a financial services sector for success in a leading law firm
A leading UK law firm’s Financial Services sector was drifting without direction after leadership changes. In six months, I created structured marketing plans, established budget controls, maximised membership value and clarified team roles.
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How an independent marketing review refocused an IT consultancy’s marketing efforts
An ambitious IT consultancy firm contacted me to conduct an in-depth marketing review as it aimed to gear up for its next five-year growth phase. With a Sales Director and Head of Marketing keen to ensure their marketing efforts were hitting the mark, they asked me to undertake an independent…
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Transforming campaign management for a Top 20 law firm
A top 20 law firm enlisted me as a Senior Campaign Manager to provide temporary cover. What began as a caretaker role evolved into a nine-month tenure, where I delivered essential support and innovative solutions until a permanent replacement was found.
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Global marketing strategies for inventory specialists
When the Chief Revenue Officer (CRO) of a global inventory specialist firm approached me, they were at a pivotal moment of growth. They needed expert guidance to launch a groundbreaking product into a new market and sought a fractional marketing director to provide the strategic framework for their global marketing efforts.
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Establishing an in-house marketing function for a leading barristers’ chambers
A prestigious barristers’ chambers, specialising in areas like crime, shipping, and public practice, saw a significant opportunity to enhance their marketing strategies. Traditionally dependent on external agencies, the chambers, led by their CEO, embarked on exploring the benefits and feasibility of setting up an in-house marketing department.
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