Guest blogging – What is it? Why do you need it? And how to start
Guest blogging – What is it? Why do you need it? And how to start
Hi everyone and welcome to my Wednesday Wisdom series so today I thought I would do it outside and it felt like a good idea until the wind started blowing and I’m sure I’m gonna get hair in my mouth anyway so today I thought I would talk to you about guest blogging and why it’s important and why you should do it so for those of you that don’t know what guest blogging is it basically means putting a blog on someone else’s site.
Why is that important?
Well it helps to establish you as a thought leader and an expert in your field but it also helps to give you a backlink as well to your website and you want to create a service of backlinks so Google can see that people are linking back to you. So how do you start with guest blogging? How do you do it?
The first thing that I did when I wanted to start guest blogging is I actually made a list of smaller blogs that I wanted to go for. You’re not going to get a post in The Huffington Post probably the first time around you need to show that you can blog elsewhere. So I had a look at smaller marketing blogs like the lawyer monthly you know digital donor all of that kind of thing to see if I can start getting some exposure so my first point of call would definitely make a list of the smaller blogs that you can get involved with and start small and then hopefully you can get bigger the next tip is to make sure that your blog on your website is also kept up to date mainly because if you don’t have a good looking blog why should you blog for other people.
So I blog every week I make sure it’s very regular, make sure your blog looks top tip before you start reaching out to other bloggers because they might have a look at it and my other tip is when you’re reaching out to
guest blog and blogging other people’s site you know you want to make sure that you pitch to the editor in the proper way and by that, I mean you know make it personal, use their name they know if you’re going to be doing like mass emails so make sure that you use their name in that make sure you tell the editor why it’s really important or that topics of interest and that could be very helpful and you know get to the point they probably receive a lot of emails so you don’t want to be waffling on. Make sure that you get straight to the point as to what it is you should be writing about for them and send it from a credible email address so don’t just send it to Mike at gmail.com make sure it’s from your websites email address. Because sometimes that can look a little bit spamming.
I’m hoping that that’s kind of giving you a little bit an insight into guest blogging why you should do it and how you get started so I think I’m going to spend some time in the Sun now but I hope you found that useful and please do like and share bye for now.
