Marketing Consultancy for Property Firms based in London, Kent and the UK

Thriving in the property sector comes with its own set of marketing and business development challenges. Whether you’re showcasing new developments, building trust with buyers and sellers, or attracting clients for mortgage services, your firm has distinct needs—and so should your marketing strategy. That’s where I come in.

Whether you’re leading a property firm and looking for clarity and direction or a head of marketing seeking senior-level expertise, I’ll help you stand out, connect with the right clients, and grow your business.

Schedule Your Marketing Discovery Call

The Marketing Challenges Property Firms Face

The property industry is highly competitive, requiring a strategic approach to marketing that addresses specific challenges such as:

Defining a clear marketing strategy: Many firms operate reactively rather than proactively, lacking a cohesive plan to guide their efforts.
Staying ahead of competitors: Without innovative strategies, it’s easy to be overshadowed by competitors with more dynamic marketing approaches.
Balancing marketing and business development: Integrating these functions seamlessly is crucial for sustained growth.
Recruiting and supporting marketing talent: Attracting top marketing professionals and providing adequate support to junior staff can be challenging.
Maintaining focus amidst new tactics: The allure of the latest marketing trends can distract from long-term goals.

These challenges can hinder your firm’s success, but with the right strategy and support, you can turn obstacles into opportunities for growth.

How I Can Help Your Property Business

I offer tailored marketing solutions designed to address the specific needs of property firms, helping you overcome challenges and achieve your goals:

For Business Leaders I can:
- Develop a clear, actionable marketing strategy aligned with your business objectives.
- Provide insights and strategies to gain a competitive edge and become a market leader.
- Guide the integration of marketing and business development functions for cohesive growth.
For Heads of Marketing I can::
- Assist in recruiting and onboarding top marketing talent, ensuring they are equipped to deliver results.
- Offer mentorship and training to junior marketing staff, fostering their development.
- Help maintain focus on long-term goals amidst evolving marketing trends.

Helen Cox Marketing Consultant Kent London B2B Professional Services and Tech Marketing

Marketing Services I Offer for Property Firms in London, Kent and the UK

Tailored Marketing Strategies

I create bespoke marketing strategies and plans that align with your firm’s needs and objectives, ensuring effective and targeted efforts.

Fractional and Outsourced Marketing

Offering flexible support, I serve as an Outsourced Marketing Director or provide interim marketing services to drive your business growth forward.

Marketing Reviews and Audits

Through a comprehensive marketing review, I identify areas for improvement and provide actionable recommendations to enhance your marketing performance.

Marketing Mentoring and Team Development

I support junior marketing staff through expert mentorship and training, helping them develop the skills necessary to advance your marketing initiatives.

Why Work with Me?

Industry expertise: I understand the individual challenges of marketing within the property sector and tailor strategies accordingly.
Flexible support: Whether you need strategic planning, hands-on implementation, or team mentorship, I adapt my services to meet your firm’s specific needs.
Results-oriented approach: My focus is on delivering measurable outcomes that align with your business goals.

Next steps

Marketing for property firms doesn’t have to be overwhelming. Whether you’re leading a firm and seeking direction or managing a marketing team that needs additional support, I’m here to help you transform your efforts and achieve your objectives.

Schedule a free 30-minute discovery call today to explore how we can work together to make your marketing smarter, more efficient, and more impactful.

Book Discovery Call

Email Me

FAQs

Property developers
Property management companies
Estate agents
Quantity surveyors
Cost management consultants
Mortgage firms

CEOs and Founders
Heads of Marketing
Marketing Managers
Marketing Juniors (Marketing Executives, Assistants)

Senior-level support on marketing strategy and planning for your business. I can both write marketing plans and strategies or review them.
Working with the leadership team, managing partners or heads of marketing to advise and guide on business decisions with a marketing hat on.
Recruiting and setting up a marketing team.
Managing and mentoring the marketing team.
Implementing and putting in place marketing and business development processes.
Heading up the project management of large marketing initiatives such as rebrands or brand refreshes.
Creating marketing and business development service, sector and office plans.
Social media marketing strategy.
Content marketing strategy.
Thought leadership campaign development.

If you’re experiencing stagnant growth, lower than expected lead generation, or if your competitors consistently outperform you, it may be time for a marketing overhaul. Other signs include ineffective marketing campaigns, unclear branding, and a lack of strategic direction.

During the initial consultation, we will discuss your current marketing efforts, business objectives, and any challenges you’re facing. I will provide an overview of how my services can address your needs, and outline the next steps for developing and implementing a tailored marketing plan.

Happy Clients

Quickly ascertained our business objectives and priorities

We found Helen to be very professional and efficient. She was able to quickly ascertain our business objectives and priorities and put them clearly into a document, that will form the basis for our Marketing Strategy going forward. We found Helen to be very personable, very good at mediating our in-house discussions about our company’s marketing plans and very clear in what resource we needed to achieve our targets.

Anouschka Fryer, Director, Change Consultancy
(Quantity Surveying and Cost Management Firm)

Helped our marketing team craft a well thought out marketing plan

We initially used Helen as we were looking for an expert to help provide advice and guidance to our marketing team. One of the standout aspects of Helen’s work was her ability to help our marketing team craft a well-thought-out marketing plan. She delved into the breadth of marketing channels, offering valuable insights on how we could enhance our approach.

Gavin Richardson, Managing Director, Mortgages for Business

Case Study Highlight

Marketing Consultant UK Marketing Plans Legal Marketing B2B Marketing Accountancy Marketing Professional Services Marketing

Charting the Course to Marketing Success at a Mortgage Firm

The Managing Director of a Mortgage Company recognised the need for a comprehensive marketing strategy to enhance the company’s brand presence and reach in a competitive market. To address this, they decided that they wanted to bring in a marketing expert to lead the initiative.