Marketing Project Management in London, Kent and the UK.
Navigating the complexities of large marketing projects can be daunting, especially when balancing the demands of day-to-day business operations.
I specialise in marketing project management tailored to B2B and professional services firms. My goal is to help you seamlessly integrate big-picture marketing projects without disrupting the ongoing flow of your business.
I want to ensure your strategic marketing efforts are executed proficiently, on time, and with the impact you envision.
Streamline your Marketing Projects with expert help
Juggling ad-hoc marketing projects can be quite the challenge, especially when they linger on your to-do list due to time constraints or limited resources. It’s not uncommon for marketing teams, especially those in B2B and professional services, to feel overwhelmed or unsure about where to start.
This is where I can help. As a marketing project manager with a focus on B2B and professional services, I bring the necessary support and expertise to handle a wide range of marketing projects.
Whether it’s planning and implementing firm-wide marketing campaigns, developing thought leadership or overseeing complex rebranding initiatives, I’m here to ensure your projects are not just completed but are done so efficiently and align with your strategic objectives.
If the thought of tackling a pending marketing project seems daunting, it’s time to call in some expert assistance.
I’m here to help you take those projects from your to-do list to done—effectively driving the results your business deserves.
Need some help with your marketing project?
Take a look below at how bringing in a marketing consultant to manage your marketing project can work for you.
Don’t forget I offer a free 30-min discovery call to new clients to understand what they need and see where I can help (please note I do not give advice in these calls).
FAQs
I handle a variety of marketing projects tailored to fit the unique needs of your business or firm. Here are some of the main types of projects I work on:
- Rebrands and Refreshes: I collaborate with your team and any design agencies involved to ensure your rebranding or refresh project is executed flawlessly, on time and within budget. These projects typically last between 6-9 months and benefit from dedicated management to ensure a successful completion.
- Marketing Campaigns: Whether launching a new product or service, or targeting a new audience with an existing one, I work alongside you to plan, launch, and evaluate targeted marketing campaigns. My focus is on ensuring that each campaign is strategically planned and executed to achieve success.
- Thought Leadership Campaigns: If you’re a B2B service looking to establish thought leadership, I can help by crafting campaigns that highlight your expertise. This involves determining the necessary content and selecting the most effective mix of marketing channels to reach and engage your target audience.
If there are other marketing projects you need assistance with that aren’t listed here, please feel free to reach out. I’m also experienced in developing business development plans, social media strategies, and digital marketing tactics.
The answer could very well be yes, especially if you find yourself in one of these situations:
- Lack of Time: You or your team recognise the importance of the project but simply don’t have the time to dedicate to managing it effectively. This is a common scenario where a marketing project manager can step in to ensure that critical projects are not just completed, but done so with the care and attention they deserve.
- Lack of Expertise: If you or your team feel you lack the specific expertise required to manage a marketing project efficiently, bringing in a specialised project manager can make a significant difference. This ensures that your projects are guided by experienced hands, using best practices for optimal results.
In either case, a marketing project manager can provide the support and skills necessary to drive your project to successful completion, allowing you to focus on other business priorities.
When you invest in a marketing project manager, you’re gaining much more than just assistance; you’re partnering with someone who is genuinely invested in your project’s success. Here’s what I offer:
- Dedicated Leadership: As your marketing project manager, I act as the central point of accountability, ensuring that your project remains on track and aligns with your strategic goals. You can count on me to oversee all aspects of the project, maintaining focus and direction from beginning to end.
- Strategic Project Planning: I will create a detailed project management plan tailored to your needs. This plan will outline key milestones, deadlines, and specific objectives, ensuring everything is organised and clear for all stakeholders.
- Seamless Coordination: Juggling various elements of a marketing project can be complex. I manage all the details, from coordinating tasks and aligning team efforts to managing resources effectively. My role is to ensure smooth execution and maintain open lines of communication throughout the project.
- On-Time, Within-Budget Delivery: Delivering your project on time and within budget is a top priority. I diligently track progress and manage resources to prevent cost overruns, ensuring the project meets your expectations without sacrificing quality.
Choosing to work with me means ensuring your marketing projects are managed with professionalism and efficiency, allowing you to focus on other priorities knowing that your marketing is in good hands.
I bring extensive experience working with professional service firms across various industries, including legal, accounting, and B2B sectors. My background includes creating tailored marketing strategies that address the unique challenges and opportunities within each sector.
I am happy to share case studies and testimonials from previous clients to demonstrate the measurable outcomes and successes we’ve achieved together.
My project management process is structured yet flexible, designed to keep your marketing projects on track, within budget, and aligned with your timelines. I start with a detailed project plan that outlines key milestones, deliverables, and timelines.
Regular updates and checkpoints ensure that we maintain momentum and make adjustments as needed, all while keeping your team informed and engaged throughout the project lifecycle.
Happy Clients
Organised and insightful approach to understanding the business
It was a pleasure working with Helen on PGI’s corporate marketing direction. Her organised and insightful approach to understanding the business made it clear she was invested in the success of the project.
Helen drew from her experience across a range of B2B professional services firms to provide us with different perspectives on how we could improve and build on our existing marketing and business development activities as well as identifying gaps that needed to be addressed.
Karis Bouher, Marketing Manager, PGI (Cyber and Intelligence Consultancy)
Flexible approach and willingness to address challenges
I worked with Helen on a project that was time-sensitive and large in scope – the launch of a European law firm’s London office. We were in need of an outsourced marketing manager who would be able to provide both strategic and practical marketing support.
I found her to be responsive, organised, collaborative and solution-oriented. I appreciated her flexible approach and willingness to address challenges. I look forward to working with her again on future projects
Reign Lee, Van Bael & Bellis
Case Study Highlight
Charting the Course to Marketing Success at a Mortgage Firm
The Managing Director of a Mortgage Company recognised the need for a comprehensive marketing strategy to enhance the company’s brand presence and reach in a competitive market. To address this, they decided that they wanted to bring in a marketing expert to lead the initiative.
Let’s talk…
For more information on any of my services, get in touch and let’s talk.