Business Development Services for Professional Services and B2B Firms in London, Kent and the UK.
Unlocking growth opportunities, fostering strategic relationships, and converting leads into loyal clients requires a tailored and practical approach to business development.
I provide expert business development services designed specifically for professional services and B2B firms, helping you overcome common challenges and achieve sustainable growth.
With years of experience, I bring deep insight and hands-on support to address your unique needs.
Common challenges in business development.
Firms often face similar hurdles when it comes to business development. Without a clear strategy, efforts can quickly feel disjointed and unproductive, leaving teams unsure of where to focus their energy.
Time pressures only add to the challenge, as partners and teams struggle to dedicate sufficient time to business development amidst competing priorities.
Networking, while essential, may fail to deliver results if there isn’t a clear plan or consistent follow-up. Many firms also underutilise their existing networks and partnerships, missing out on valuable referral opportunities that could drive significant growth.
On top of this, creating compelling, client-focused proposals remains a challenge, making it harder to win new business and stand out in competitive markets.
Upselling and cross-selling can also present difficulties, as teams often lack the structure or strategies to effectively identify and act on opportunities within their existing client base. This can leave significant revenue potential untapped, impacting long-term growth.
How My Business Development Services Can Help
I offer tailored business development services that directly address these challenges and deliver measurable results. My expertise spans:
Upselling and cross-selling strategies: I help you unlock the potential of your existing client base by identifying opportunities for upselling and cross-selling and equipping your team with the tools to act on them effectively.
Sector and service Business Development plans: I develop clear, actionable BD plans that align with your firm’s goals and focus on key sectors and services.
Partner Business Development plans: I work closely with partners to create individual strategies for building networks, nurturing relationships, and driving lead generation.
Networking support: From identifying the right events to creating follow-up strategies, I help you approach networking with confidence and purpose.
Referral and partnership programmes: I help you build strategic referral networks and partnerships to strengthen your market position.
Proposal development: I refine your proposals to make them persuasive and tailored to your clients, increasing your chances of success.
How I Work With You
Every firm is unique, and so is my approach. I start by understanding your business and goals, then create solutions that fit. My process includes:
- Ongoing Optimisation: Business development evolves, and I continually refine strategies based on feedback and results.
- Discovery Sessions: I take the time to understand your current BD activities, strengths, and challenges.
- Strategy Development: I create bespoke BD strategies tailored to your specific goals and challenges for services, sectors and partners.
- Implementation Support: I provide hands-on assistance to ensure the strategies are effectively executed.
Ready to Transform Your Business Development?
Let’s collaborate to create a business development strategy that works for you. Get in touch today to schedule a discovery call and see how I can support your firm’s growth.
FAQs
I specialise in supporting professional services firms, such as legal, accountancy, and consultancy practices, as well as B2B organisations. My approach is tailored to meet the unique challenges and opportunities these industries face in business development.
I start with in-depth discovery sessions to understand your firm’s objectives, target markets, and existing challenges. From there, I create bespoke business development plans that are actionable, measurable, and aligned with your overall business strategy.
I provide hands-on guidance, including creating partner-specific BD plans, offering training in networking and client relationship management, and ensuring everyone has the tools and confidence to execute strategies effectively.
My services aim to deliver tangible results, such as increased lead generation, stronger client relationships, improved proposal success rates, and growth through upselling, cross-selling, and referrals. I also work with you to define clear metrics for tracking progress and success.
Unlike traditional training or generic consulting, I offer a highly personalised approach. I work closely with you to create strategies tailored to your firm’s unique needs and challenges, and I provide ongoing support to ensure effective implementation and results.
Happy Clients
Comprehensive marketing and business development plan
Helen has been an invaluable asset to our firm, transforming our marketing efforts with her expertise and dedication. She created a comprehensive strategic marketing and business development plan that realigned our strategy with our business goals, ensuring effectiveness and adaptability.
Matt Pugh, Managing Partner, Hagen Wolf
Helped our marketing team craft a well thought out marketing plan
We initially used Helen as we were looking for an expert to help provide advice and guidance to our marketing team.
One of the standout aspects of Helen’s work was her ability to help our marketing team create a well-thought-out marketing and BD plan. She delved into the breadth of marketing and business development channels, offering valuable insights on how we could enhance our approach.
Gavin Richardson, Managing Director
Mortgages For Business
Case Study Highlight
Transforming Global Marketing Strategies for Inventory Specialists
Discover how I helped a global inventory specialist firm successfully launch a groundbreaking product into a new market. As their fractional marketing director, I provided a strategic planning framework tailored to support their growth.
Let’s talk…
For more information on any of my services, get in touch and let’s talk.