Marketing and business development speaking and training for professional services and B2B firms across London, Kent and the UK
Looking for a speaker who understands professional services marketing and business development inside out? Or training that actually sticks with your team and your fee earners?
I deliver talks, workshops and training sessions that help law firms, accountancy practices, consultancies and B2B businesses get better at marketing and business development. No fluff, no theory for the sake of it, just practical insight your people can use the next day.
Why bring in a speaker or trainer who knows your world?
Most marketing and business development training is written for big consumer brands. It rarely lands with partners, fee earners or technical experts who sell complex services and have very little time to spare.
That’s where I come in. I’ve spent 19 years working in and with professional services firms. I know what it’s like to get partners engaged in business development, to make marketing land in a firm where billable hours come first, and to turn nervous networkers into confident relationship builders.
So when I speak or train, I’m not reading from a generic slide deck. I’m drawing on real experience of what works in firms like yours.
What I speak about
I’m regularly asked to speak at conferences, away days, partner retreats, webinars and in-house sessions. My talks are practical, honest and tailored to your audience, whether that’s a room full of partners, a marketing team, or a mix of both.
Popular topics include:
- Business development for fee earners who don’t think they’re “salesy”
- Getting partners genuinely involved in business development
- Building a marketing and BD strategy that actually gets used
- Thought leadership that wins work, not just likes
- Making the most of AI in professional services marketing
- Turning networking and events into real relationships and referrals
If you’ve got a theme in mind that isn’t listed here, just ask. I’ll happily shape a talk around what your audience needs.
Training and workshops that change how your team works
A one-off talk can inspire people. Training is what helps them change the way they work.
I design and deliver workshops and training programmes for marketing teams, BD teams, partners, fee earners and trainees. Some are one-off sessions, others run over several weeks or months as part of a wider development programme. Either way, they’re hands-on, practical and built around your firm’s goals.
I can help your people with:
- Business development skills, from networking and pitching to nurturing referrals
- Marketing fundamentals for fee earners and non-marketers
- Upskilling marketing and BD teams in strategy, campaigns and content
- Building confidence around personal profile and thought leadership
Every session is built for your firm. I’ll take the time to understand who’s in the room, what they’re struggling with, and what you want them to do differently afterwards.
Why firms ask me back
I’m a Chartered Marketer with the CIM, and I’ve worked with firms ranging from international through to boutique practices and growing B2B businesses.
What people tend to value most is that I keep things real. I don’t bury your team in jargon or theory. I explain things clearly, I use examples they recognise, and I send them away with practical actions rather than a vague sense that they should “do more marketing”.
Let’s talk about your event or training need
Whether you’re planning a conference, a partner away day, a webinar or an in-house training programme, I’d love to hear what you’ve got in mind.
Book a free discovery call and we’ll talk through your audience, your goals and how I can help.
FAQs
I speak at conferences, partner away days and retreats, webinars, networking events and in-house sessions. I’m comfortable with everything from an intimate workshop of six people to a conference hall, and I’ll tailor the talk to suit the setting.
No. While marketing and business development are my specialisms, my talks often cover related areas like partner engagement, thought leadership, networking, client relationships and AI. If you’re not sure whether your topic fits, just ask.
I train marketing teams, BD teams, partners, fee earners, trainees and business owners. I tailor every session to the group, so whether you’re upskilling experienced marketers or helping reluctant fee earners get to grips with BD, I’ll pitch it at the right level.
Yes. I deliver sessions in person and online, depending on what suits you and your team. Online works well for shorter, focused sessions and for teams spread across different offices.
Everything I deliver is tailored. I’ll always take the time to understand your audience, your firm and your goals before I build a session, so it’s relevant and useful rather than generic.
The easiest way is to book a discovery call. We’ll talk through your event or training need, your audience and what you want to achieve, and I’ll recommend the best approach.
Happy Clients
Brought a valuable combination of strategic mindset, constructive challenge and energy
Julian Wenban, Head of Marketing, Burges Salmon
Served as a trusted sounding board, offering invaluable advice and perspective
Lorraine Minett, Marketing Director, RDT
Let’s talk…
For more information on any of my services, get in touch and let’s talk.